Let's say I want to know who opened my email campaign within 100 miles of downtown Chicago (zip code 60610). I simply enter the data in the distance box and filter my data down:
Instead of filtering by distance, I can also choose a specific location by which to segment by using the Location dropdown menus:
Here is the sample filtered report for all Opens within 100 miles of zip code 60610. Note that actual email addresses have been blurred:
What's next?Our final phase III rollout of Geo Tracking will include a spectacular visual overlay on Google Maps showing you graphically where Opens, Clicks, and Web Page Views/Conversions came from. Additionally, you'll be able to export any segemented data into a new JangoMail Group with a single click. This will make sending followup email campaigns to geo targetted segments a snap!
